Lana has been the marketing manager of ElevenEleven Theatre since 2024. This experience has helped build skills of:
Using Canva, Figma and Adobe
Designing theatre programs, social media posts, flyers and callouts
Understanding both in-person and online-based marketing tactics
Brand-building/iconography. The art of balancing a brand image with an individual show’s presence.
Articulating, planning and presenting design ideas for a marketing layout and suggesting alternatives.
Balancing iconography with accessibility
Notably, the production of ‘everyday’ by Avi Walsh-Davis had sold out before opening night and ‘TABLE FOR ONE’ by Lana Rosalea attracted a notable crowd, considering that it was ElevenEleven’s first production after a significant re-shuffling of leaders in the company.